“Some marketing experts recommend that in creating a direct mail program, you should devote half your time to creating the reply form. “…most marketers spend too much effort on the sale–and too little on the ‘buy.'” “Think how often you have been virtually sold on something, but chose not to […]
Quotes
119 posts
“Why are negotiators unprepared? “People assume “just talking” is low risk “Sometimes we may think that preparation is unimportant. Since we know that we cannot be forced into an agreement, we see little risk in saying, “Let’s hear what the other side has to say.” If we like it, we […]
“We are so anxious to achieve some particular end that we never pay attention to the psycho-physical means whereby that end is to be gained. So far as we are concerned, any old means is good enough. But the nature of the universe is such that ends can never justify […]
“History is clear. Those individuals and societies that are remembered were builders. Sometimes the building is physical, sometimes the building is intellectual. But those who are remembered are always builders. “…Humans have a sense of coming from somewhere and going to somewhere. Their future is not determined by the stars. […]
“De-Glorify Management as a Job Title… “This means a minimum of management and staff jobs. Management and staff groups exist primarily to contribute to people doing the core work. Have staff groups and managers justify their role on the basis of value added to the core work process… let line […]
“There are too many factors you have to take into account that you have no control over…The most important factor you can keep in your own hands is yourself. I always placed the greatest emphasis on that.” –Eddy Merckx, five-time Tour de France champion (1969, 1970, 1971, 1972 and 1974)
“A movie producer…had a boss who used to blow up over the most trivial matters. The producer told a friend that he felt like punching his boss in the nose. The friend counseled, “Think about it this way. He’s not yelling at you, he’s yelling for himself. Next time he […]